Select A Franchise Choose from an unbeatable prestigious range of Franchise available at Williams Automobiles. Williams Automobiles is the ultimate dealership for British performance cars such as Morgan, Lotus and Caterham. We have been established for over 105 years and are a fourth generation family company, currently run by Henry Williams.

Williams Automobiles are approved Morgan dealers and regularly have in excess of 25 Morgans on site for sale. We are also Lotus authorised repairers and have over 20 years' experience with this classic marque, as well as Lotus cars available for sale.

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Robert Laws

Apr 08, 2022

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Well done Williams Automobiles and special thanks to Tony for arranging to collect my Roadster after an Easter weekend phone call and sorting the problem straight after the Bank Holiday weekend. Much appreciated and the reason they deserve Dealer Awards.

Geoff Lewis

Nov 30, 2021

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Beautiful cars and lovely people in a picturesque location. Very accommodating and a great service - thank you

Thomas Grenfell

Oct 07, 2021

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What an amazing company! Put the customers first, so informative and helpful from the moment I requested more information on a vehicle! Nothing was too much trouble at all, answered all my questions and everything was perfect! Such a professional company and an amazing range of vehicles! Arrived with my vehicle waiting under a cloth, sorted all paperwork out which took no time at all!

Then the big reveal which was an amazing feeling! George and Charles went the extra mile and make the process of purchasing and viewing a vehicle so easy and enjoyable! Will definitely use them again in the future and will be recommending them all my family and friends! Thankyou George and Charles again for all your help! See you soon!

Thomas Matten

Oct 01, 2021

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Outstanding service, Wonderful people, Lovely location, Proper cars. Would recommend without hesitation. There is a reason these guys have been in business for over a Century!

Andrew Taylor

Sep 18, 2021

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Absolutely fantastic place. Louis Ruff was very welcoming, informative and knowledgeable about the product range Not 'sales pushy' in any way, I will be returning and hopefully my neighbour will be purchasing a Morgan in the not too distant future. Thank you once again Louis for your professional hospitality.

Rob Collier

Jun 12, 2021

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Great parts department and service. I purchased some bonnet stays for my Morgan that were unobtainable elsewhere. Amazed to get the parts next day after waiting months elsewhere. I wouldn't hesitate to recommend for parts and accessories and will be calling in when I'm next in Bristol.

Craig Jezz

May 06, 2021

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I bought my Morgan from Williams Automobiles.this is fantastic business that's been around for a while. They have a reputation for outstanding quality, honesty and integrity. I will go back here again because of the excellent customer service and high quality vehicles including upgrades. Henry really knows his stuff.

Arun Sharma

Nov 09, 2020

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Great customer service. Very accommodating for a group a Caterham drivers. Good levels of stock and beautiful location

Oliver The Mog

Nov 09, 2019

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Was in for my annual service and MOT. I could wax on about how fantastic of a team Williams has, from sales, service and all in-between. The fact that I drive to Bristol from Chester is a sign that I wouldn't dare go anywhere else. Keep up the great work All and thanks again.

Steven Smith

Feb 17, 2019

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We have just purchased a Morgan ARP4 and the car is everything we hoped for. This is the second car that we have bought through the team at Williams. We received support throughout the buying process, even down to helping with the transfer of a personal number plate. We always enjoy dropping in for a coffee and chat. A family business in the truest sense!

Williams Suzuki